2015-16 Meetings

2015-2016 meetings

September 8, 2015
“Inbound Marketing”
Debra Murphy
, president of Masterful Marketing brought TCC a clear presentation on using inbound marketing for more visibility and to generate leads.
video of presentation at Communicators Club on expanding web presenceWatch a video of this presentation »

 

October 13 , 2015
“Professional Communication across Generations”

Robert Half International Client Services Director Doreen Bjorkman clarified the nuances of the current multigenerational marketplace and provided attendees with principles for effective professional communication across generations.

November 10 , 2015
“Listening, Responding and Communicating to Diverse Audiences”

Fitchburg Art Museum Director Nicholas Capasso, Ph.D. has taken his community-oriented museum completely bilingual: its art historical collections, changing exhibitions of regional contemporary art, and educational and community outreach programs. He showed how he’s communicating the museum’s mission and artistic assets to a diverse community.
video of presentation on communicating with diverse audiencesWatch a video of this presentation »

 

December 8, 2015
TCC Holiday Social & Food Drive

You missed a good time: Networking and some improv-style fun, punctuated by the trio Jazz Trane from the Joy of Music Program, we also chipped in as we do each year for the Worcester County Food Bank.

January 12, 2016
Social Media-Focused Networking
After-work meeting was a wisdom-swapping networking session themed around social media.

February 9,2016
“Winning Tips from the Winners” 

An astute panel of “4-Under-40” winners to gave their unique perspectives on communicating in the here and now from different angles.

video of presentation on under-40 communicators panelWatch the video (Part 1) »

video of presentation on under-40 communicators panelWatch the video (Part 2) »

March 8, 2015
Focused Networking Event: Blogging

We tapped into the blogosphere while networking at Zorba’s, with some experienced bloggers, intermediate and would-be bloggers sharing the message that is the medium. It was a fun, appetizing and fulfilling experience overall.

April 12, 2016
Managing a Local Media Frenzy that Captured National Attention

UMass Medical School media team member Lisa M. Larson shared the inside story of the 2014 Ebola outbreak that hit home when Dr. Richard Sacra came back from West Africa with the disease during the then-unconained epidemic — as news media producer in the Office of Communications at UMass Medical School and a newspaper veteran.
video of presentation on Ebola crisis communication at UMass-Memorial
Watch the video (Part 1)

video of presentation on Ebola crisis communication at UMass-MemorialWatch the video (Part 2) »